The Secret Lives of Numbers (2002) is an interactive data visualization and online artwork, commissioned by Turbulence.org. An exhaustive empirical study was conducted to determine the relative popularity of every integer between zero and one million. The resulting information exhibits an extraordinary variety of patterns which reflect our culture, our minds, and our bodies-forming a numeric snaphot of the collective consciousness. In The Secret Lives of Numbers, these analyses are returned to the public in the form of an interactive visualization, whose aim is to provoke awareness of one's own numeric manifestations.